Among the most celebrated of the watchmaker’s space missions came on August 2, 1971, when Apollo 15’s mission commander David Scott, the seventh man to walk on the moon and the first to drive the Lunar Rover, made lunar history while wearing his personally gifted Bulova chronograph.

"We believe physical retail will continue to form a vital part of the multichannel mix," says director Andrew Hinds.

The watch has a case inspired by the design of drums while a silicon strap with stainless steel inserts looks and feels like a guitar’s frets.

The LinkedIn profile of New York-based Thierry Casias, principal at Gaspard & Co and creative director for Bulova for the past eight years, says...

After first working with the star in the 50s, Sinatra and Bulova had a long standing relationship.

That Bulova connection to Frank Sinatra began in the early 1950's during the Sinatra Show on CBS and later that decade on ABC, in which the brand was the sponsor.

Bulova and the singer-songwriter will unveil “Minutes With Calum,” a video series that explores the creative process behind his second album through the lens of Bulova.

Bulova is celebrating the 80th anniversary of the Frank Lloyd Wright Foundation with a trio of watches that adopt elements of his architectural designs.

Corporate restructuring is designed to address the rapidly changing face of watch retail.

There are ten watches in the collection, which draws inspiration from styles of the artist’s heyday in the 1950s and 60s, five of which will be on sale in the UK.