Co-founder Giles English describe's Bremont's response to the Coronavirus challenge and looks forward to life after lock down.
LEAD STORY
Months of planning will allow Beaverbrooks to put its entire team of 960 people safely back to work on June 15.
Authorised dealers have been told a decision to delay novelties until 2021 has been reversed.
There has still been no clear advice on what types of retailers can reopen on June 1.
Pressing forward while the industry has shrunk back helped sales soar by over 70% in early April for the British watch business, according to its managing director Mike France.
2020 launches look increasingly likely to be delayed until next year as manufacture rolls back from making new models.
Breitling has guaranteed to give CHF 500,000 to support front line workers around the world, and the brand's British retailers are chipping in £1,000 per watch on top.
Store closures trimmed potential sales by around £76 million, but group says it is well capitalised and optimistic about recovery.
Rolex has reopened its headquarters and production sites in Switzerland, the company confirmed to WatchPro today.