Rolex has bought Bucherer, probably the biggest luxury watch retailers in the world with more than 100 points of sale worldwide, half of which sell Rolex and 48 have Tudor.
Bucherer will continue to trade under its own name and operate independently, a statement from Rolex shared with WatchPro today says.
Click below to read the full statement issued by Rolex this afternoon.
Now I wonder which brands will pull the plug on supplying Bucherer not wanting to share their plans, margins and trade information with the mighty Rolex?