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Weir and Sons expands showroom with 90sqm Rolex area

Weir and Sons has continued to expand its Grafton Street offering and recently updated its Rolex showroom.

Weir and Sons has continued to expand its Grafton Street offering and recently updated its Rolex showroom.

Expanding it to a new 90sqm space means the Dublin-based retailer is able to offer its professional expertise in an even more elegant setting, promoting a sense of harmony, discretion and intimacy with the brand itself.

Commenting on the progress, Chris Andrews, Managing Director at Weir and Sons, reflected on the history and long-term work between the Grafton Street business and the watch world’s biggest brand.

He explained: “Having represented Rolex in Weir & Sons for over approximately 100 years, we are very proud to be expanding the Rolex presence in our store, upholding the highest standards of quality and service that are integral to both the brand and to our own business.”

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Adding: “The Weir & Sons Rolex Showroom showcases the timelessness and perfection of Rolex watches.”

Looking at the design more closely, the Rolex aesthetic has been deployed and radiates the values of the Rolex crown.

Sensitive lighting accentuates the selection of Rolex watches, which are displayed in refined showcases lined with beige leather and finished with bronze trims.

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