Frederique Constant has officially opened its new extended headquarters in Plan-les-Ouates, Switzerland.
The company has described the move as a ‘new historical milestone’ for the 30-year-old company.
The expansion comes 13 years on from when the brand first enlarged its production facilities in 2006.
Two years were needed to achieve the construction of an additional 3000 m2 space, bringing the Frederique Constant Group’s headquarters up to 6200 m2.
The company has said it will enable it to completely re-organise the implementation of the different working spaces.
The ground floor allows visitors to find an exclusive dedicated space where they will have the chance to go through a Manufacture Experience and discover each brand’s universe and history.
The rest of the floor will be taken up by the new staff canteen, the after-sales service workshops, conception & industrialisation, quality control and the company’s connected watch lab.
On the first floor, the whole production workshop from T1 to T4 will be regrouped, something the brand says can optimise watchmaking workflow and logistics.
Offices including top management, finance, human resources, marketing, sales and administration departments will be spread on the second floor. The overall goal is to increase the production capacity from 160,000 to 250,000 watches per year within the next 5 years.
After the grand opening ribbon cutting ceremony, Peter Stas, CEO of the firm, commented: “Frederique Constant is producing watches in the heart of Plan-les-Ouates since 2006. Frederique Constant is a pioneer of innovation and excellence in the Swiss watch industry and worldwide thanks to the first Swiss made horological Smartwatch and Hybrid collection.
Adding: “The strong tradition of investing in new technologies, new in-house mechanical movement at an affordable price tag reflects the brand’s commitment to make more people enjoy luxury worldwide.”