Wolf watch safe

WOLF and Watches of Switzerland collaborate on high profile promotional display

Watch winder and storage specialist is taking aim at high end collectors.

WOLF, which is celebrating its 190th anniversary in 2024, has joined with Watches of Switzerland to create a display of its watch and jewellery safes, watch winder cabinets and watch winders at its Hudson Yards showroom in New York City.

WOLF will focus particularly on its premium safes and watch winders with an in-store and window display throughout December and into 2024.

In an era when watch collectors are increasingly in the driving seat of the luxury industry, WOLF and Watches of Switzerland are highlighting top end secure accessories including inpenetrable Atlas Safes and Viceroy 12- or 16-Watch Winder Cabinets.

WOLF’s patented winder technology ensures that automatic watches maintain accurate time and date when not in use. WOLF’s watch winders also offer customisable settings for turns per day (TPD) and rotation direction, enabling the winder to cater to the specific needs of any watch brand or model.

Wolf at watches of switzerland

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