Watches and Wonders Geneva ended its six-day run yesterday with a record 49,000 visitors passing through the hallowed Palexpo exhibition halls, a rise of 14% over 2023.
Fifty-four brands welcomed 5,700 retailers, 1,500 journalists and 19,000 members of the public who paid for tickets to attend the final three days of the show.
A quarter of the paying punters were aged under 25, a sign that a younger generation is as keen as ever to get into the watchmaking business, or buy its products.
