Wakefields Jewellers has joined the Houlden buying group.
The jeweller, which operates from the main thoroughfare of the market town of Horsham in West Sussex, is a Rolex, Tudor stockist.
Attracting Wakefields is a major coup for the Houlden Group because the company’s co-owner Dominic Wakefield was financial director of rival buying group The Company of Master Jewellers from 2005 to 2013.
Willie Hamilton, who was chief executive of the CMJ for 10 years until he resigned last year, is a close friend of the Wakefield family.
Speaking about joining Houlden, Mr Wakefield describes: “We feel that the Houlden family represents the best opportunity to network with a small group of like-minded family businesses, sharing ideas and best practice. Our brand portfolio has changed over the past few years and Houlden is now closely aligned with our supply mix. Wakefields have been made extremely welcome to the group and we look forward to forging new friendships through their support.”
Houlden chief executive, Helen Haddow, adds: “We are delighted to welcome Wakefields as part of the Houlden Advantage. They are a perfect extension to our existing premium membership with over 100 years’ experience on the high street. We are looking forward to showing them the benefits of being part of the Houlden community and the opportunities that we can expose them to in the industry.”