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Tudor blows up the internet with pink Black Bay made for David Beckham’s Inter Miami

Pre-Watches and Wonder announcements are becoming a new battleground for brands.

Tudor has become the Official Timekeeper of Inter Miami, the football/soccer team co-owned by its long-standing brand ambassador David Beckham and the club where Lionel Messi is playing out the swansong of his peerless career.

It is marking the partnership with the release of a Black Bay Chrono in the striking pink of the club’s playing kit.

It is the second watch Tudor has made for Inter Miami having previously created a Pelagos piece with the club’s crest on the dial.

The new Black Bay in pink is based on a watch created for Mr Beckham’s fellow Tudor ambassador Jay Chou and spotted on the wrist of the Taiwanese musician.

Tudor says it is not a limited edition at the same time as stating that “few will ever be made”.

Tudor has priced the steel on steel 41m watch at the standard Black Bay Chrono price of £4,790 / $5,675 / EUR 5,680 but has not shared details of where and when it will be on sale.

Tudor pink pelagos

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