British luxury watch brand Struthers London has unveiled the first watch to be made from its bespoke service.
The ‘Polly’, which is named after its new owner, has been designed from start to finish by the husband and wife watchmaking team in collaboration with the buyer.
The process of putting together the ‘Polly’ began almost 12 months ago, and was designed around 118 round brilliant and baguette diamonds recomissioned from a pair of the client’s earrings. Set in 18ct white gold, they now surround a remastered manual wind IWC calibre 96 movement from the 1940s.
The team was more coy about revealing details of the progress of its own in-house movement, which is rumoured to be in the pipeline. Craig Struthers said: “We are quite happy being the coach builders of British watchmaking for now, rescuing some of the finest watch movements from history and restoring them to the wrist is very close to my heart. This is the smallest movement we’ve remastered so far, squeezing 118 diamonds and a vintage mechanical movement into a 28mm case was a challenge, but it’s important to keep pushing our boundaries.”
The other half of the watchmaking duo, Rebecca Struthers, said: “We’re hugely proud at achieving a virtually 50/50 audience of both male and female watch collectors. As a female watchmaker it’s important to me that we maintain an educated approach to horology regardless of our client’s gender. The women who invest in our watches love the mechanics, they love they history and enjoy working with us throughout the project just as much as the guys”.
The price for these unique builds starts at £25,000.