PR stylists ensure that every celebrity snapped at the Oscars ceremony are adorned with jewellery and watches that can be splashed across media coverage the next day.
The buzz is worth every cent the glitterati are paid for lending their star power to brands ranging from Cartier and TAG Heuer to Omega and Hublot.
The bump in popularity these watch brands enjoy not only affects new watch sales, it also increased demand on the secondary market and eBay is making buying pre-owned watches on its platform an even more pleasurable experience by offering a 10% discount on luxury watches celebrated at the Oscars for a week.
And eBay ensures the highest level of trust for customers buying luxury watches on its marketplace by offering an Authenticity Guarantee on all timepieces priced at over £1,500.
The 10% discount is a gift to both buyers and sellers because the cost of the promotion will be borne by eBay.
To lock in the 10% discount, customers should use the coupon TICKTOCK10 during check out for any watch selling for over £1,500.
The promotion runs from 10am on March 10 to 11.59pm on March 22 and the discount is capped at £500.
Dwayne The Rock Johnson wears TAG Heuer
Action hard man Dwayne Johnson wore a TAG Heuer Aquaracer Professional 200 Date.
The 40mm watch has a black sunray dial with a smoky finish.
If you would like the Acquaracer look for less, buy it on eBay with a 10% discount.
Paul Mescal
Irish actor Paul Mescal wore a Cartier Privé Tank Chinoise watch in platinum on a leather strap.
You can strut with the celebrity stagger with your own Cartier Tank from eBay.
Brendan Fraser
Winner of the Actor in a Leading Role category for The Whale, Brendan Fraser wore an Omega Speedmaster Chronoscope in stainless steel.
The 43mm model is crafted in stainless steel with a blue dial with silvery subdials.
Along with a blue anodised aluminium bezel ring with its tachymeter scale, the leaf-shaped hands and Arabic numerals are rhodium-plated, with a unique “spiral” track pattern running beneath the numbers.
eBay has the Chronoscope for £7,195 before the £500 discount.
Buy it now on a steel bracelet for £8,700.
Ke Huy Quan
Winner of the Actor in a Supporting Role category for “Everything Everywhere All at Once”, Ke Huy Quan wore an Omega Globemaster in stainless steel, featuring an opaline silvery dial and a Co-Axial Master Chronometer movement.
Click here to get the look at eBay.
Nicole Kidman goes vintage
An Academy Award winner in 2003, Nicole Kidman was on stage as one of the evening’s presenters. The long-standing brand ambassador wore a diamond-decorated Omega Museum timepiece in 18K white gold.
You can steel Nicole’s style for less with a 10% discount at eBay.