BMW added poise, elegance, power and luxury to this year’s WatchPro Salon and WatchPro Awards.
The prestigious German carmaker helped visitors to WatchPro Salon recharge after a night at the gala awards dinner with a lounge offering massages, manicures and artisan coffee from a BMW barista.
Watch lovers were also offered the chance to take a test drive in BMW’s prestigious all-electric i7 and the first-ever electrified BMW XM.
VIP guests at WatchPro Awards were chauffeured to and from their hotels for the event in the same top-of-the-range electric cars.
“My ride home was probably the most comfortable of my life,” said Tracey Llewellyn, editor of WatchPro after being chauffeured in the £100,000 BMW i7.
“The ride was so smooth, but the real thrill was the incredible opulence of the car’s interior and a range of gadgets that kept me amused for the whole journey,” she added.
Those gadgets include a 31 inch retractable screen allowing passengers in the back to watch 8K high-definition television and movies from an Amazon Fire Stick.
BMW at WatchPro Salon and Awards
