Brand Avenue has become the exclusive UK distributor for the watch collection of fashion brand Beverly Hills Polo Club.
The fashion brand was created in 1981, and now licenses its apparel and accessories in around 100 countries world-wide.
Its affordable men’s and women’s watches draw on the history and sporting association with the Polo Club, and carry its well know logo on each face.
“BHPC has always had a strong presence in the UK for apparel, luggage and cosmetics and has a real opportunity to be a strong player in the fashion watch market. We have already seen huge interest from retailers and expect to be stocked UK wide in time for Christmas,” a Brand Avenue spokesperson said.