Baume & Mercier has worked with men’s fashion and accessories ecommerce site Mr Porter to create an exclusive version of its Clifton Club men’s wristwatch.
Mr Porter is part of Yoox Net-A-Porter which, like Baume & Mercier, is owned by Richemont.
The Clifton Club has its usual blue dial but now comes on an orange rubber strap.
The Clifton Club collection is designed for everyday wear and the new model features a unidirectional rotating bezel and Super-LumiNova coated hands and markers for visibility at night.
Powered by an automatic SW200 movement, this new release has a durable rubber NATO strap that has been modelled after styles used in the British military.
Baume & Mercier hopes the blue and orange colour combination will pop off the Mr Porter web pages this summer.