As the world gears up for Valentine’s Day on February 14, Bamford London is ushering in the season of love with the launch of two special-edition watches, a collaboration with The Dial Artist.
The historical backdrop of Valentine’s Day, once entwined with the unfortunate demise of Saint Valentine at the hands of Emperor Claudius II, has undergone a significant transformation over the millennia. Modern-day celebrations bear little resemblance to the explicit activities of the ancient Lupercalia festival in mid-February. Today, the focus is on romance, and what better symbol than the heart?
The Dial Artist has designed two distinctive hand-painted dials adorned with miniature love hearts that stand out against black Bamford dials and cases. The ‘Love’ by Bamford London collection comprises a pair of exclusive timepieces, which have gone on sale this week.
The first timepiece is a black Bamford GMT with gold accents and hands, featuring a captivating array of pink, red, and blue hand-painted hearts, accompanied by a heart-tipped second hand. The second watch is a black Bamford B80 with white accents and subtly raised hour markers a delightful. The star of the dial show is a burst of pink hearts.
The watches are priced at £1,800 for the B80 and £1,900 for the GMT.