Frederique Constant has donated Ladies Automatic Heart Beat watches to a number of Hollywood stars’ charities, who were honorees at the Power of Women event.
The watches are to be auctioned off to raise money for the honorees’ charities. They include: Orange Is the New Black and Doubt star Laverne Cox (National Coalition of Anti-Violence Programs); singer, songwriter, and actress Miley Cyrus (Happy Hippie Foundation); A Wrinkle in Time director Ava DuVernay (1000 Black Girl Books); Oscar-winning actress Helen Mirren (The Stuttering Association for the Young); and Avengers star Scarlett Johansson.
The brand sponsored the 10th Power of Women event in Los Angeles. The famed luncheon at the Beverly Wilshire Four Seasons on last month saw the gathering of a group of Hollywood’s most philanthropic women who have been selected as Variety’s ‘Lifetime Impact Honorees.’
The exclusive luncheon hosted five hundred invite-only guests comprised of Hollywood insiders, who came to celebrate, support and pay tribute to the philanthropic efforts of these incredible and inspirational women. Through their humanitarian efforts, these women have made a significant difference in their chosen causes.
Aletta Stas-Bax, member of the executive board and co-founder of Frederique Constant, said: “We are grateful for the hard work and dedication of our partner charities, who help to improve the life of children and mothers around the world. Our company is making beautiful watches and we gladly contribute to making the world a better place. Our customers are the true givers, as for each Ladies Automatic sold, we donate to our partner charities.”