Raymond Weil has strengthened its musical credentials by announcing it will be sponsoring this year’s Xperia Access Q Awards in October.
The awards show, that celebrates the world’s biggest rock bands, this year marks its 25th anniversary with the Swiss watch brand on board as Associate Sponsor.
As part of that package a representative of Raymond Weil will present the award for Best Album to either Elbow, Manic Street Preachers, Kasabian, Damon Albarn or The Black Keys.
“We are thrilled to be partnering with The Xperia Access Q Awards. It truly is a very special event that honours the very best musicians within the music industry. The Awards ceremony has a reputation for being extraordinary in terms of the turn-out of artists and the ambience of the show itself. Raymond Weil was one of the first watch brand’s to embrace the music industry and today, this partnership marks yet more commitment from our brand to support, nurture and celebrate musicians and music throughout the world” – Says Elie Bernheim, chief executive officer of Raymond Weil.