WatchPro is delighted to announce that WatchWarehouse managing director Craig Rebuck will be the guest editor for the January 2014 issue of the magazine, using his vast knowledge of watch retail, both online and in bricks-and-mortar stores, to steer the publication.
Rebuck is a pioneer of retail evolution within the watch industry, with a career that dates back in 1977, when he started working for his family’s traditional jewellery business Peter Burrowes, before going on to launch etail business WatchWarehouse, which started life as an eBay store. The success of the online business resulted in WatchWarehouse joining the high street and replacing the Peter Burrowes business last year.
Throughout his vast experience, Rebuck has been consistently ahead of the pack in understanding how consumer shopping habits are evolving and leading the way by embracing the changing market. Rebuck said he is looking forward to using the guest editorship of WatchPro magazine as an opportunity to urge retailers and brands to recognise how the industry should evolve with the ongoing market developments and consumer habits.
He said: "When I was first contacted about guest editing the issue I felt that it was an email sent to the wrong person, but having read and contacted WatchPro I decided that it was an opportunity to assist in a process that enables good communication with the watch industry. It was almost too good an opportunity to put views across to an audience that seems to be frightened by change.
"The issue will focus on the internet and how the consumer is driving change. A solid explanation of how marketplaces are impacting the way we shop and how to look at ways to build an internet business. I am most looking forward to the chance to communicate with individuals that would not normally be within the course of my routine, thus enabling a platform of dialogue."
Last year WatchPro created its first guest edited issue, with Bremont founders Nick and Giles English taking the helm for the January 2012 issue. This year, the WatchPro team was keen to add the perspective of a successful retailer.
WatchPro editor Kate Doherty said: "The scope of Craig Rebuck’s watch retail knowledge is unrivalled and I am thrilled to welcome him as guest editor of the January issue of WatchPro. In 2013, a brand guest edited the issue so for 2014 I was really keen to invite a retailer to steer the content, and Craig’s name immediately sprung to mind.
"The benefit of Craig’s wealth of experience is that it spans both traditional watch retailing and trailblazing etailing. As such, his understanding of the current challenges for retailers and brands and the path of evolution that is required for success in this competitive market is second to none. I am confident that the January issue will impart plenty of food for thought for retailers and brands alike and inspire them to pursue changes that will make for better business."
WatchPro would like to invite the industry to pitch its questions to Rebuck for a Q&A, the answers of which will be published in the January issue. If you would like to submit a question you can comment below or email your question to email@example.com.
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