Jaeger-LeCoultre has launched two new timepieces to celebrate its seventh year at the Venice International Film Festival, as well as a special edition clutch bag.
The brand has adorned celebrities on the red carpet and sponsored events at the Venice Film Festival since 2005. This year it has unveiled two new timepieces, the Rendez-Vous Art Haute Joaillerie watches, women’s models decorated with snow-set diamonds, rubies and sapphires depicting a rose on the dial.
A release from Jaeger-LeCoultre said: “Admirably reflecting its ambassadress Diane Kruger, the Rendez-Vous line embodies a free-spirited and spontaneous personality that constantly reinvents itself in order to spring new surprises.”
The decoration using the snow-setting process is performed directly on the watch case with the gem-setter placing the diamonds individually against each other so that stones of various sizes entirely cover the metal of the watch. The jewelled Rendez-Vous watches also featured an upturned stone set into the crown.
The brand has also worked with Valextra, a luxury Italian handbag company that celebrates its 75th anniversary this year, to create a Rendez-Vous clutch bag, said to be “a new way of wearing a watch like an indispensable, ultra-trendy accessory”.
