Eleonor Picciotto joins MB&F as in-house PR

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Innovative watchmaker MB&F, founded by Max Busser, has announced the arrival of its first in-house PR and communications assistant, Eleonor Picciotto.

Picciotto has joined the Geneva-based team following the “potential and interested the M.A.D. Gallery [MB&F’s gallery] has generated over the past months”.

She will now be in charge of the gallery’s public relations and communications, and will oversee the growth of its artists.

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Picciotto recently graduated from Boston University in America, working in parallel as a marketing intern at Harry Winston headquarters in New York. If you were at Baselworld last month, you probably had the pleasure of meeting her at the MB&F booth.

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