Raymond Weil signs up The Beatles to celebrate 40th anniversary

Raymond Weil has unveiled the biggest musical collaboration in its history with these pictures of its new limited edition maestro watch that honours The Beatles.

In terms of headline acts they don’t get much biggest than the Fab Four, and Raymond Weil needed something suitably huge to celebrate its 40th Anniversary this year.

Just 3,000 pieces of the maestro Beatles Limited Edition will be created worldwide. The watch features a mechanical, self-winding movement inside a 39.5mm stainless steel case. The name of The Beatles 13 albums decorate the dial with the McCartney, Lennon, Harrison and Starr themselves depicted in their Help pose at the four o’clock position.

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The £975 watch, released with the agreement of The Beatles record label Apple Records, features The Beatles official logo and a date window at the three o’clock. The logo is also present on the smoked sapphire crystal caseback with engraved limited edition number.

“We could not feel more proud to associate our brand name with the exceptional Beatles,” said Raymond Weil chief executive Elie Berheim. “Raymond Weil has always been closely linked with music, our dear source of inspiration since our early days. We are overjoyed to once again honour great music legends this year and celebrate our 40th anniversary with the Fab Four.”

The watch – which is presented in a bespoke The Beatles-themed box –  released will be supported with a bespoke advertising campaign featuring a portrait of the band.

Take a look at our gallery of the watch, its packaging and the campaign image of The Beatles here.

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