Jaeger-LeCoultre’s flagship store in London’s Bond Street was named Branded Boutique of the Year at the 2017 WatchPro Awards.
The 230 square metre boutique opened in 2015 as a destination where connoisseurs, enthusiasts and collectors see watches presented in different salons, each displaying the depth of Jaeger-LeCoultre’s watchmaking tradition.
The space plays with Art Deco themes, always an inspiration at Jaeger-LeCoultre, particularly for the Reverso and Atmos collections.
It has a sumptuous VIP suite for consultations, and an in house Master Watchmaker to answer questions and oversee any servicing and repairs.
The shop’s furniture and interiors were created by Tim Gosling, who is famous for creating Art Deco-inspired styles for the rich and famous of London.