Calvin Klein celebrates new directive direction

The joint watch venture between Calvin Klein and Swatch Group has presented its new watch lines during a special dinner and ceremony at Baselworld.

The 2015 collection from Calvin Klein Watches + Jewelry has been designed under the leadership of creative director Ulrich Grimm.

Highlights from the new range include the enduring Calvin Klein alliance watch, a linear construction rendered in polished stainless steel for a striking and graphic look.

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Inspired by urban architecture, Calvin Klein alliance marries sapphire glass, polished metals and mother of pearl for a bright effect.

Another key timepiece is the spirited and substantial Calvin Klein senses. This bangle watch is made up of a sleek, twisted form offered in either solid stainless steel, PVD yellow and pink gold, or two bicolor styles that mix stainless steel with PVD yellow or pink gold.

ck Calvin Klein Watch + Jewelry Co. Ltd. classes itself as one of the rare ambassadors of the Swiss watch industry in the fashion segment.

In 1997, Calvin Klein, Inc. and the Swatch Group merged their talents to create ck Watch. The contemporary lines of watches such as ck Dress struck a chord with the public, and the new, inimitable ‘watch as fashion accessory’ was born.

Today, more than 200 different Swiss made designs for both men and women are on the shelves in over 80 nations. The company launched a jewellery venture in 2004 to complement its watch collection.

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