{"id":55025,"date":"2020-09-21T09:30:19","date_gmt":"2020-09-21T08:30:19","guid":{"rendered":"https:\/\/www.watchpro.com\/?p=55025"},"modified":"2020-09-21T09:30:29","modified_gmt":"2020-09-21T08:30:29","slug":"luminox-x-bear-grylls-watch-is-made-from-recycled-plastics-fished-from-the-oceans","status":"publish","type":"post","link":"https:\/\/www.watchpro.com\/luminox-x-bear-grylls-watch-is-made-from-recycled-plastics-fished-from-the-oceans\/","title":{"rendered":"Luminox X Bear Grylls watch is made from recycled plastics fished from the oceans"},"content":{"rendered":"
Celebrity adventurer and entrepreneur Bear Grylls has put his name to a new Luminox watch that delivers the toughness required of a survivalist while being made from recycled materials.<\/strong><\/p>\n The #tide Luminox X Bear Grylls Survival ECO watch has a case, bezel and strap made from 100% recycled materials.<\/p>\n \u201cWhen it comes to reducing harm to our wild places and natural environment, we need to be the change we want to see. I am so proud to partner with Luminox on our new Eco Series watch, leading the way towards a future without plastic,” Mr Grylls says.<\/p>\n It will be promoted with the star’s #NeverGiveUp and Luminox\u2019s #EverySecondCounts social media tags.<\/p>\n <\/a><\/p>\n #tide refers to a material made entirely from plastic collected by local fishermen in the Andaman Sea off the coast of Thailand.<\/p>\n The waste material is washed, shredded and turned into a granular material that can be injected or spun into a yarn that Luminox is using for the new 45mm watch’s case, bezel, and strap.<\/p>\n The #tide Luminox X Bear Grylls Survival ECO watch is made in a limited run of 1,500 and a portion of the retail price from each sale will be donated directly to Project Aware (www.projectaware.org<\/a>), which works with scuba divers around the globe to protect underwater environments.<\/p>\n