{"id":1184,"date":"2012-07-25T07:28:17","date_gmt":"2012-07-25T07:28:17","guid":{"rendered":"http:\/\/watchpro.wpengine.com\/2012\/07\/25\/oversize-watches-neednt-be-expensive\/"},"modified":"2012-07-25T07:28:17","modified_gmt":"2012-07-25T07:28:17","slug":"oversize-watches-neednt-be-expensive","status":"publish","type":"post","link":"https:\/\/www.watchpro.com\/oversize-watches-neednt-be-expensive\/","title":{"rendered":"Oversize watches needn’t be expensive"},"content":{"rendered":"

By Rob Murdoch<\/strong><\/sup><\/p>\n

Once upon a time, most men would have had one, maybe two watches. One would have been passed down through the generations — generally an old dress watch — and the other watch would have been the standard sports watch.
\n<\/strong><\/p>\n

But this changed in the 1980s when the Swatch revolution took hold. Their very affordable price meant they became fashionable, rather than functional. Fast forward a few years into the 1990s, money became more freely available and all of a sudden the high-end watch industry began to take hold, with Swiss mechanical movements coming back, along with old complications like tourbillons. <\/p>\n

The Swiss watch industry was back big time and the big watch specialists started to push the boundaries too. Watches became oversized, stand-out timepieces. Military watches were reissued with a modern take, while oversized sports watches designed for diving, sailing and motor racing became available, utilising materials like ceramic.<\/p>\n

However, there is a price for this development, and that is the cost of these watches.<\/p>\n

To me, this leaves a gap. What about the everyday person who wants that piece of individuality and versatility, but cannot afford the expensive oversized Swiss range? <\/p>\n

Brands such as Navy Seals have moved into the market to solve this problem, a company we are working with exclusively in the UK.<\/p>\n

The owner of the Navy Seals watch brand is passionate about offering a high quality watch, using high grade materials but at an affordable price. In order to do this, obviously the watch needs to come from China — which is fine, as many lower end Swiss watches use components from China. <\/p>\n

So if I can close referencing the Navy Seals philosophy, oversized watches can be dressed up or down; they are versatile, fashionable and most of all, they can be affordable.<\/p>\n

 <\/p>\n

This article was taken from the July 2012 issue of WatchPro magazine<\/a>, out now. If you work in the watch industry and would like to write a guest column for WatchPro then email the editor at rachael.taylor@itp.com<\/a><\/em><\/p>\n

 <\/p>\n

 <\/p>\n","protected":false},"excerpt":{"rendered":"

By Rob Murdoch Once upon a time, most men would have had one, maybe two watches. One would have been passed down through the generations — generally an old dress watch — and the other watch would have been the standard sports watch. But this changed in the 1980s when the Swatch revolution took hold. […]<\/p>\n","protected":false},"author":1,"featured_media":1185,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":"","newspack_featured_image_position":"","newspack_post_subtitle":"","newspack_hide_updated_date":false},"categories":[5,1],"tags":[1255,1256,1257,45],"newspack_lstngs_evt":[],"newspack_lstngs_gen":[],"newspack_lstngs_mkt":[],"newspack_lstngs_plc":[],"acf":[],"distributor_meta":false,"distributor_terms":false,"distributor_media":false,"distributor_original_site_name":"WATCHPRO","distributor_original_site_url":"https:\/\/www.watchpro.com","push-errors":false,"_links":{"self":[{"href":"https:\/\/www.watchpro.com\/wp-json\/wp\/v2\/posts\/1184"}],"collection":[{"href":"https:\/\/www.watchpro.com\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.watchpro.com\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.watchpro.com\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.watchpro.com\/wp-json\/wp\/v2\/comments?post=1184"}],"version-history":[{"count":0,"href":"https:\/\/www.watchpro.com\/wp-json\/wp\/v2\/posts\/1184\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.watchpro.com\/wp-json\/wp\/v2\/media\/1185"}],"wp:attachment":[{"href":"https:\/\/www.watchpro.com\/wp-json\/wp\/v2\/media?parent=1184"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.watchpro.com\/wp-json\/wp\/v2\/categories?post=1184"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.watchpro.com\/wp-json\/wp\/v2\/tags?post=1184"},{"taxonomy":"newspack_lstngs_evt","embeddable":true,"href":"https:\/\/www.watchpro.com\/wp-json\/wp\/v2\/newspack_lstngs_evt?post=1184"},{"taxonomy":"newspack_lstngs_gen","embeddable":true,"href":"https:\/\/www.watchpro.com\/wp-json\/wp\/v2\/newspack_lstngs_gen?post=1184"},{"taxonomy":"newspack_lstngs_mkt","embeddable":true,"href":"https:\/\/www.watchpro.com\/wp-json\/wp\/v2\/newspack_lstngs_mkt?post=1184"},{"taxonomy":"newspack_lstngs_plc","embeddable":true,"href":"https:\/\/www.watchpro.com\/wp-json\/wp\/v2\/newspack_lstngs_plc?post=1184"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}