WOLF-pack evolves with another new face and a promotion from within


The WOLF team has expanded again with a new appointment as well as an internal promotion.

Mike Pearson joins as European Sales Director while Cathy Hernandez has been promoted to Director of Global Purchasing.


Pearson joins after years as Head of Brand and Business Development and as Director of North America at Bremont.

In his time in the role there, Pearson oversaw the expansion across North America and the Caribbean with various business development strategies.

In joining WOLF, he will now call the UK home while working with partners across the European Union.

Promoting from within with Hernandez, she will take care of the planning, purchasing and inventory on a global basis, drawing on pre-WOLF experience in overseeing supply chains, product development, sourcing and managing inventory for numerous global apparel and accessories brands.

In his statement announcing the news, CEO Simon Wolf, said: “We look forward to Cathy continuing to expand on her work with WOLF as the company enters a new phase of even more rapid expansion and globalisation.”

Discover WOLF:

Previous articleFIRST LOOK: Watches of Switzerland opens doors on Breitling’s loft concept in Edinburgh
Next articleG-SHOCK collaborations and fresh GA-2100 design maintain watchmaker’s status as king of cool


  1. Great news from the brand and for their customers. I have had the privilege to work with both of these professionals, and can attest that they bring immense value to the venerable WOLF brand, which after 187 years in the same family admirably continues to grow globally. Wishing them both ongoing success!!


Please enter your comment!
Please enter your name here