WatchPro Awards have been cancelled for 2020.
The event, set to take place in the first week of November, would have had over 300 of the UK watch industry’s leading executives at a gala black tie dinner, but ongoing social distancing restrictions make it impossible to proceed this year.
Rather than rescheduling in the hope that the Awards could be held at a later date, we have taken the decision to cancel it altogether this year and focus on bringing it back in all its glory in 2021.
“We looked at converting the WatchPro Awards to a digital event or shifting it into the new year. Neither option captured the essence of the event, which has established a reputation as the biggest must-attend gathering of the year for the British watch industry. Rather than putting on a pale imitation, we think it is better to protect the brand values of the Awards and come back stronger than ever in 2021,” explains Rob Corder, co-founder and editor of WatchPro.
WatchPro will not be making the mistake of trying to keep hold of people’s deposits or bounce their spending into 2021.
All sponsors will be offered a full refund, although they will be encouraged to consider other ways to work with WatchPro in the fourth quarter.
“I’m not going to pretend that cancelling this year’s WatchPro Awards is not painful. It is the biggest thing we do all year and its earnings are hugely important to the business, but I would rather maintain our reputation for excellence in everything we do than to come up with a sub-standard alternative,” says Daniel Malins, WatchPro‘s co-founder and publisher.
