Top level domain name Watches.com has been in virtual cold storage for the past 10 years but is now up for sale to the highest bidder.
NameExperts.com is offering the internet address, along with related domains watches.net, watches.co and watches.ca.
The company would not give a guide price when WatchPro called for additional information.
An ecommerce site selling watches is currently operating from Watches.com.
Data from ecommerce sales over the past decade, including customer information, is included for anybody buying the domain, as is a newsletter subscriber database.
The site currently attracts over 300,000 visits per month, according to an estimate by web tracking service SimilarWeb, but NameExperts.com would not confirm that level of traffic with analytics data.
Social media feeds associated with Watches.com will also be included in a sale.
The site’s Instagram feed has over 40,000 followers.