Visitor breakdown

Visitor numbers soar by 33% at London Watch Show

The second and final day of the London Watch Show set a new record for visitors. Footfall was up 27% over day one, and 41% higher in comparison to the second day in 2013.

For the full two day show, attendance was up by just over one-third over 2013.

“In just its second year, the London Watch Show has clearly established itself as an important event in the watch professional’s busy calendar,” said Daniel Malins, event director for the London Watch Show.

38% of visitors were retailers, 19% were trade visitors (other watch brands, PR and marketing agencies, distributors, etc), 17% were watch enthusiasts and 9% were press.

“We are particularly delighted to have seen so many retail buyers at the show. These are extremely busy people, and very much the target audience for our exhibitors,” Malins added.

The majority of retailers were independents, but the UK’s biggest players also visited to review the 50 watch brands on show. “It was terrific to see buying teams from Goldsmiths, Ernest Jones, Mappin & Webb, H Samuel, Watches of Switzerland and Boutique Goldsmith, Amazon, Fraser Hart, ASOS and many more,” Malins said.

Details of the 2015 London Watch Show have already been confirmed. The exhibition will take place from July 5-6 at Freemasons’ Hall in London’s Covent Garden. Click here to ask about exhibiting and sponsorship opportunities.

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