Singapore ulysse nardin

Ulysse Nardin opens flagship Singapore boutique

Ulysee Nardin has entered the Singaporean market with the launch of a flagship boutique in partnership with retailer The Hour Glass.

The 1,000sq ft boutique in The Shoppes, at Marina Bay Sands, will house the brand’s complete collection and is closely modelled on Ulysse Nardin’s booth at BaselWorld, with wooden striped facade and premieres a 3D globe dome showcasing the brand’s Moonstruck complication.

Patrik Hoffmann, CEO of Ulysse Nardin, said: “We are extremely excited and proud to officiate the inaugural Ulysse Nardin boutique in Singapore. The new boutique is a triumphant affirmation of the brand’s foothold in the region for over 20 years. It is a progressive leap marking the brand’s growth, and an opportunity to bring about a totally new experience through the diverse array of timepieces in this inspiring and inviting retail environment.”

James Buttery

Editor of WatchPro, the WatchPro Hot 100 and The Luxury Report.

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