Tissot brings towering excitement of NBA baskeball to London


Atlanta Hawks giant John Collins was in London today to introduce the latest NBA-affiliated watch from Tissot.

The Swatch Group brand has been the official timekeeper of the NBA for three years.


Tissot’s Chrono XL NBA Collector is a basketball fan’s dream watch. It comes in a 45mm case that would not be dwarfed when worn by a 6′ 10″ centre like Mr Collins and is worn on a dimpled orange strap made with the official Spalding NBA basketball leather.

It comes with an an NBA case back but a presentation box also stores 30 interchangeable case backs; one for each NBA team.

The chronograph watch is powered  by a Swiss-made ETA quartz movement.

Its black dial is protected behind sapphire crystal glass that should not scratch.

The watch is on sale now in the United States and expected to reach the UK in July.


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