Ten months after signing a licensing agreement to create watches under the Teslar brand, Timex Group Luxury Division has unveiled its first collection under the partnership.
Not to be confused with Tesla, the electric car company, Teslar is a company specialising in systems that protect people from man-made electromagnetic fields.
Timex is calling its Teslar Watch a wearable wellness device designed to resist the harmful effects of electromagnetic pollution coming from today’s technology — cell phones, computers, tablets, Wi-Fi, and others. “These harmful effects can include stress, anxiety, low energy, poor sleep dizziness, and hormone imbalance,” the company claims.
Timex highlights World Health Organization estimates that estimate around 30% of the population in industrial economies, approximately 300 million people, suffer from hypersensitivity due to electromagnetic frequencies.
“Timex Group is proud to be at the forefront of wearable wellness with the launch of Teslar Watch,” says Paolo Marai president & CEO of Timex Group Luxury Division. “Combining Swiss precision with Teslar technology, we can offer a solution to the potential harm of the ever-growing electromagnetic exposure coming from today’s technologies.”
Each Teslar Watch has a proprietary Turbo Chip that works in synchronization with the battery of the watch to mimic Earth’s natural frequency.
Here’s the science bit: The technology uses the measurable electric field in the watch’s battery along with the magnetic field of the coil to create a zero-point waveform with a scalar pulse of 7 to 9 times per second (7-9Hz). This frequency is transmitted into the body’s energy system through the chip on the back of the timepiece, strengthening the body’s natural bio-field to better defend itself from electromagnetic exposure.