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The address of 3 Frederick Street is part of the Chisholm Hunter showroom, suggesting it will be carved out of the retailer's current multibrand space.
Vacheron Constantin officially opened a new flagship showroom in New York last week, just as the city’s Governor Andrew Cuomo announced the lifting of all state-mandated coronavirus restrictions.
Watches have been sourced by the company’s watchmaking and heritage teams before being restored and sold with a blockchain-based certificate of authenticity and a two-year guarantee.
The project is a demonstration of Vacheron Constantin’s commitment to the conservation, transmission and continuous enrichment of its heritage and of traditional skills.
The event, named Classic with a Twist, charts the evolution of Vacheron Constantin from the 1910s to the 1930s through watches inspired by the Roaring Twenties and the Art Deco period when design rules were rewritten in daring shapes and architecture.
Skeletonised and all-blue pieces come in 41.5mm 18ct white gold cases — just 4.05mm deep — and with quick release interchangeable bracelets and straps in white gold, blue alligator leather and blue rubber.
From tomorrow, we can log in online to watch almost 500 press conferences, over 40 keynotes, a daily live morning show, six panels discussions and the presentation of 2021 new watches from 38 participating brands.
Vacheron Constantin showrooms have joined several other Richemont stablemates that accept trade-ins at its boutiques.
In addition to its deep colour specifically developed for the collection, the sector-type dial is distinguished by the richness of its details.
Having first piloted the protection of its watches using blockchain technology last year, Vacheron Constantin is rolling out the anti-counterfeiting measure to every watch it produces.