Posted inINTERNATIONAL
Travel retail survey points to springboard potential for watch brands
A new study from travel retail industry body TFWA has revealed the channel’s potential for watch and jewellery brands. Out of all the product categories surveyed ‘Watches and Jewellery’ represented the highest percentage of gifting, with a 50/50 split between gift and personal purchases. But 78% of those shopping for themselves purchased a brand they […]