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Unworn Ed Sheeran Tudor Black Bay appears alongside limited edition green...

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British auctioneer John Pye has opened an online store for luxury watches alongside its more traditional auction business.

US Olympian and gold medal-hopeful Sydney McLaughlin joins TAG Heuer’s ranks

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The 21-year-old is a record-breaking sprinter and hurdler who was part of the US Olympic team at age 16 in Rio.

Sergio Aguero thanks Manchester City staff with TAG Heuer and Hublot...

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Sports blog The Athletic and other press report that Mr Aguero spent £60,000 on the watches.

TAG Heuer turns to titanium for Monaco launched alongside this weekend’s...

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500 of the TAG Heuer Monaco Titan Special Edition will be made and sold exclusively by the brand online and through its boutiques.

TAG Heuer and Longines add to flood of green watches from...

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Green's association with renewal, growth and sustainability could be behind a mass move into the hue, with TAG Heuer and Longines among the latest brands to follow the movement as the covid pandemic recedes.

TAG Heuer’s green-dialled Monaco sells out within hours

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Limited edition of 500 pieces in emerald green looks likely to become another watch selling for over retail when when they hit the secondary market.

TAG Heuer turns to green for first limited edition Monaco of...

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The watch goes on sale in select boutiques worldwide and on Tagheuer.com from today (April 23) for £5,500.

TAG Heuer extends partnership with Red Bull Racing Honda through to...

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Formula 1 drivers Max Verstappen and Sergio Perez and the team behind them will all be wearing TAG Heuer wristwatches throughout the season.

TAG Heuer upgrades Aquaracer Professional tool watches

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Luxury tool watches continue to dominate the commercial end of the market, and TAG Heuer has a fresh offer in the form of a 300 metre water resistant Aquaracer Professional 300.

Watches and Wonders lines up over 400 hours of presentations

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From tomorrow, we can log in online to watch almost 500 press conferences, over 40 keynotes, a daily live morning show, six panels discussions and the presentation of 2021 new watches from 38 participating brands.
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