Posted inEDITOR'S CHOICE, LEAD STORY
Samsung and jewellery brand become bedfellows to crack luxury smartwatch market
Samsung Electronics and De Grisogono have joined forces to create a jewellery watch sculpted in precious jewels, but which boasts the tech vendor’s Gear S2 technology. The pair told journalists at Baselworld yesterday that the partnership goes “far beyond” mere co-branding and extends into authentic co-creation and design. Both brands combined their vision and aesthetic […]
