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Danny Toffel _ Founder and CEO Watches2U

Watches2U weathers the storm to become TK Maxx of watches

The past 5 years has not been comfortable time for retailers of volume fashion and lifestyle watches as Amazon decimated the market with its combination of a massive range of product and deeply discounted prices. One company that adapted to survive is Watches2U thanks to a dramatic change in direction by its founder Danny Toffel. WatchPro’s Rob Corder met him to find out how.
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