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Swatch helps lovers looking for a playful Valentine’s gift

Swatch is encouraging lovers to make a grand(ish) gesture for Valentines Day with the gift of a watch made from bio-sourced plastic (showing love for the planet) with a massive heart on the dial.

Swatch is encouraging lovers to make a grand(ish) gesture for Valentines Day with the gift of a watch made from bio-sourced plastic (showing love for the planet) with a massive heart on the dial.

There are three models in the new Swatch collection.

There is one in white, another in red and a third half red and half white, which Swatch says is “for couples who have two hearts that beat as one from love-at-first sighters and soulmates to best friends”.

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We may be missing advice on affairs of the heart since Matt Hancock stopped telling us how to hug loved ones, but Swatch is stepping into the breach.

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It has made a presentation box for the Valentine’s watches that looks like a fire alarm and advises: “In case of love, people can break open the collection’s playful love-drenched packaging and wear their Swatch to declare their adoration for themselves or for others”.

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