P2b 01w woody 1

SevenFriday launches into Harrods Fine Watch Room

SevenFriday launched into Harrods Fine Watch Room yesterday, securing the last three pieces of the brand’s latest limited edition to mark the occasion.

The Fine Watch Room at the luxury Knightsbridge department store will offer a curated selection of the brand’s M and P series as well as the recently released V series.

Harrods has also secured the final pieces of the 450-piece P2B/03 Woody, a wood encased model from the P Series.

Seven layers of different woods have been cut to shape, lacquered and then bonded together to form the caseband that wraps around the stainless steel inner case of the Woody.

The Woody also features an NFC chip in its caseback, allowing anyone to instantly authenticate it via the SevenFriday smartphone app.

James Buttery

Editor of WatchPro, the WatchPro Hot 100 and The Luxury Report.

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