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Rotary scores exclusive Signet Group launch

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Rotary will launch its new Jura collection of skeletonised automatic watches through Signet Group, in a deal that will give Ernest Jones and H Samuel exclusivity.

The range features Rotary’s first proprietary movement and open case backs. The Jura family of timepieces will also be part of a high-profile TV advertising campaign.

The Jura range features a total of 20 new skeleton models, some with black and gunmetal ion plating. Three pocket watches also feature in the collection, and all are Swiss made.
 

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