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Rotary remakes its Ultra Slim watches with a nod to their 1950s heyday

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Rotary has revealed an all new family of Ultra Slim timekeepers as part of its 125th anniversary collection.

Slim watches have been part of Rotary’s watch portfolio since the 1950s when the fashion for sharp suits triggered demand for pieces that slipped easily under a well-tailored cuff.

This year’s Ultra Slim models take design ideas from across the decades, and fuse them into modern watches with a vintage look.

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“Every aspect of the watch has been carefully reconsidered but the challenge was, how do you make a great watch even better?” muses Matthew O’Neill, head of design at Rotary Watches.

There are 2020 Ultra Slim models in 27mm cases for ladies and more gender-neutral 38mm sizes.

The full spectrum collection includes models in stainless steel with a variety of plate finishes.

Guilloche with applied numerals and mother of pearl dials with diamond hour markers are both used for watches that come on leather straps or 7-link bracelets.

The quartz watches range in price from £149 to £219.

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Tags : rotaryultra-slim
Rob Corder

The author Rob Corder