Rolex room extended as part of £1m Watches of Switzerland Stratford refurb


Watches of Switzerland has unveiled its brand-new refurbished showroom in Westfield, Stratford.

The showroom, which had been temporarily housed in a pop-up location during the one million-pound refurbishment, features an updated interior as well as housing some of the world’s most luxurious watch brands.


The group has updated the space meaning the showroom now consists of expertly curated luxury timepieces including an extended Rolex area and the introduction of Swiss watch brands such as Panerai, Oris and Doxa, to complement existing watch brands such as TAG Heuer, Tudor, IWC and Hublot.

Maximilian Milligan, Showroom Manager, said: “We are delighted to be opening our new-look store in Westfield Stratford. At Watches of Switzerland, we are committed to offering an outstanding client experience using a very tailored approach whether this be managing client interest in store, over the telephone or our ‘By Personal Appointment’ service.”

Adding: “We aim to provide the finest selection of watches, for our customers, and are always looking to add sought after brands to strengthen our customer offering.”

He continued: “Our vision is to inspire and educate our clients giving them an unforgettable watch buying experience. We look forward to welcoming our loyal and new customers into our showroom.”

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