Ryan reynold piaget international brand ambassador 2

Piaget welcomes Ryan Reynolds as brand ambassador

Piaget has signed Hollywood heart-throb Ryan Reynolds as its international brand ambassador for watches.

Reynolds said: “I’m very happy to join the Piaget family. I’ve known of Piaget since I was just a little kid. You can’t find a more iconic brand, or one which better exemplifies craftsmanship, elegance and creativity. This is something that means a lot to me.

“I work in a field in which things can be cast away quite quickly. So when you find something iconic, something timeless, it’s important. And that’s one of the many things I love about Piaget.”

The Deadpool star has been photographed for Piaget wearing a white gold Altiplano automatic.

“Ryan Reynolds delights audiences around the world with a blend of elegance and charisma. His remarkable and daring on-screen performances paired with his magnetic good looks have earned him a place as one of Hollywood’s leading men,” explains Philippe Léopold-Metzger, Piaget chief executive officer. “Like Piaget, he fearlessly brings creativity to his art, and we are thrilled to welcome him to the Piaget family.”

James Buttery

Editor of WatchPro, the WatchPro Hot 100 and The Luxury Report.

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