Oris is continuing its support for the Movember campaign that raises money and awareness for charities focused on physical and mental health for men.
This year it is also increasing the profile of its work by teaming up with New York Yankees’ manager Aaron Boone.
“As an independent Swiss watch company, Oris has the freedom to go its own way and to choose projects we consider not just important, but urgent,” says Rolf Studer, Oris joint executive officer. “One of those is men’s health, which is why we’re working with Movember, a charity working to stop men dying too young,” he adds.
As part of its fundraising, Oris has created a special Movember edition of its Chronoris watch, and will be donating part of every sale to the charity.
Movember was founded in 2003 and now supports more than 1,250 projects around the world that address men’s health issues.
“Men’s health is in crisis,” says Simon Traynor, Movember’s executive director. “Right now, too many men are dying too young from the issues we’re tackling; prostate cancer, testicular cancer and men’s mental health.”
“Whatever you do, from growing a moustache, to hosting an event, or getting active and taking on a physical challenge – it can all start a dialogue and save a man’s life,” Mr Traynor continues. “Our bold vision is to reduce the number of men dying prematurely by 25 per cent by 2030. And, for the third year running, with the help of Oris and the Oris community, we will take another important step towards achieving that. Oris has become a significant partner in spreading awareness and raising vital funds.”
New York Yankees’ manager Aaron Boone says that that the challenges facing a Major League baseball team are like a microcosm of the challenges all men face in life. “Success, failure, adversity – they’re all inevitable in our game. You have to be able to deal with them,” he says.
