By Hallie Engel
The Bremont Watch Company is partnering with menswear website Mr Porter to offer its luxury men’s timepieces, starting this month.
Mr Porter will serve as a global online retailer for Bremont, selling its mechanical chronometers at prices from £3,000 to £6,000.
Mr Porter buying director Toby Bateman said: “We are thrilled to be partnering with Bremont on this exciting new category for Mr Porter and we have been looking to launch fine watches for some time and were simply waiting for the right partner with which to enter into this essential and expanding category; there couldn’t be a better fit than Mr Porter and Bremont.”
Mr Porter offers over 200 brands on its site, including J Crew, Givenchy and Alexander McQueen, and ships to over 170 countries. It also sells watches from brands including Timex, Luminox and Uniform Wares.
Bremont was founded in 2002 by brothers Nick and Giles English, who launched it onto the market five years later with their pilot’s watches. All pieces from Bremont are chronometer certified and accompanied by a three year warranty. The company also works with military units to develop and test its products.