Swiss made watch brand Larsson & Jennings, which began life as a direct-to-consumer e-commerce watch business, is marking a milestone achievement with the release of new timepieces.
In celebration of its fifth birthday Larsson & Jennings will be introducing new styles – one each week for five weeks.
To kick off the celebrations the brand has unveiled the Solaris, a dynamic and colourful range of sunray dials.
The timepiece range, which is available across the classic Lugano and Norse styles, starts from £220.
As the brand approached its anniversary it was announced that Larsson & Jennings was looking to expand its network of retail partners.
Last month newly appointed head of sales, Paul Nolan, told WatchPro’s editor, Rob Corder,: “Our aims are to bring the aesthetics and quality of our watches to watch retailers. We feel we hit an entry price point for a Swiss Made watch that represents affordable luxury.”