Khloé Kardashian may not be precisely target market for Patek Philippe, but the reality TV star, model and entrepreneur’s 70 million Instagram followers eagerly gobble up her style advice.
So it will do the Swiss watchmaker little harm that Ms Kardashian has taken to social media to show her boyfriend, the basketball star Tristan Thompson (1.8m Instagram followers) buying a $50,000 Patek Philippe while on a shopping trip in California.
News and gossip website Celebrity Insider quoted witnesses who saw the couple leaving Polachecks Jewelers in the Commons in Calabasas shopping mall with the exclusive timepiece.
“Khloé and Tristan walked in holding hands and looked really happy in love together. They tried on lots of different jewelry as they shopped. She looked giddy and excited as they moved over to the watches,” unnamed sources were quoted by Celebrity Insider.
They were said to have tried on Rolexes, Cartiers and some even some Breitlings before settling on a rose gold, diamond-ringed Patek Philippe that cost $50,000.