Italian start-up raises €170,000 as it launches watch brand on Kickstarter

Meccaniche Veneziane

Italian company Meccaniche Veneziane is ready to begin shipments for its Nereide GMT after a successful Kickstarter campaign.

Becoming the most successful Italian project on the site, the Nereide GMT featured among the best projects of the day in its first 24 hours and secured its full funding within 30 seconds of launch.

Its community of backers from around the world have currently pledged €170,000.

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The piece is an automatic Swiss-made GMT with a familiar looking Pepsi coloured dial. It is powered by an ETA 2893-2 movement.

Alberto Morelli, CEO and co-founder of Meccaniche Veneziane, said: “The uniqueness of this timepiece undoubtedly lies in its lively colours and meaningful concept. In fact, Nereide GMT represents the brand’s wish to give birth to a project able to embody our territory’s adventurous spirit.”

Meccaniche Veneziane is an Italian brand that deals with the production of Swiss Made watches with designs, inspired by Venetian hallmarks and by Venice’s history and heritage.

A limited amount of watches have already been produced. However, due to the high demand the Italian company is about to begin a higher scale production to ensure pieces are sent out in time for the February 2019 deadline.

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Rob Corder

The author Rob Corder