IWC’s freshly minted brand ambassadors, model Josephine Skriver and actress Ning Chang, have been pictured in the Italian riviera town of Portofino in a promotion for the 2019 collection of ladies watches bearing the same Portofino name.
“I couldn’t imagine beginning my relationship with IWC in a more perfect place,” oozes Ms Skriver.
“Portofino is a magical location, and I have had such a great time with Ning Chang. One of the true joys of being a model is that I can encourage people to be bold in their fashion choices, and the new Portofino designs really represent this philosophy, as they can be adapted to fit your look or your mood,” she adds.
Ms Chang concurs. “Exploring Portofino with Josephine has been such a wonderful experience. I was so happy to be asked to become part of the IWC family, and to start in this beautiful place has been incredible. It is so exciting to work with such a creative brand. A Portofino watch is chic and elegant; it is the perfect addition to any outfit,” she says.
The 2019 34mm ladies’ Portofino can be worn with 13 easy to change strap options from Italian leather goods maker Santoni in grey, light grey, black, blue, dark brown, bronze, orange, burgundy, raspberry pink, aubergine, green and indigo blue.
A Milanese stainless steel mesh bracelet is available too.
The watches are now available now in China and Hong Kong and will launch in the rest of the world in October.