Ecommerce strategy sees 31% increase in international conversions for Vincero Watches


Vincero Watches and Global-e, a provider of cross-border ecommerce solutions, have collaborated on an improved localized ecommerce experience.

It has been built to increase global customer satisfaction, capitalize on international traffic, increase conversion rates, grow sales in key markets and penetrate new markets.


The company said that within four months, Vincero Watches’ international conversion rate increased by 31% YoY.

Commenting on the growth, Aaron Hallerman, co-founder of Vincero Watches, said: “Selling internationally can be challenging and in order to assure you provide your customers with the best experience you need to overcome many logistical barriers. Since implementing Global-e’s end-to-end international ecommerce solution, we’ve seen quick and impressive results.”

Adding: “It’s been a pleasure working with Global-e to see our goals come to fruition and witness our global customer’s brand loyalty increasing. Catering our platform to be as welcoming and seamless for our international customers as it is for our domestic shoppers was always crucial to us but during a pandemic it became critical. We are thrilled to be in a position to quickly adjust to changes in the market and offer our customers a shopping experience as exceptionally crafted as our watches.”

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